Table of contents: Home Staging Explained Trouble Staging a Home? What is Virtual Staging (VS)? Why VS Might be Worth It Use VS Common Sense VS Pitfalls to Avoid Ensure VS Best Results Perfect VS Software VS Software: roOomy So you’ve been using Home Value Lead’s product for a while and have generated a ton […]
A list of posts in our real estate Best Practices category.
30-Second Agent Pitch Examples: Location, Location, Location
In a previous post, we shared eight steps to help you create a 30-second pitch. With all of the people you meet and the ways that you market your real estate services, it’s important to create a concise way to talk about your business and how you can help. We’ve found that the best way […]
Applying the 80-20 Rule in Real Estate
Have you heard of the Pareto principle? You may know it better as the “80/20” rule. Simply put, the Pareto principle is a distribution philosophy named after Italian economist Vilfredo Pareto who famously noted at the turn of the 20th century that 80 percent of the land in Italy was owned by 20 percent of […]
3 Ways to Work Real Estate Client Referrals
Word of mouth and client referrals are no doubt still one of the top and longer-lasting sources for leads for real estate agents. According to a 2016 survey from Nielsen of more than 2,000 consumers, more than 80 percent relied on the recommendation of family and friends to make big decisions. Referral marketing is here […]
3 Ways to Work Real Estate Agent Referrals
Referrals are an easy lead source for any real estate agent. Agents have a number of ways at their disposal to drum up real estate leads. Some may take minutes to set up while others take a little more time and investment to see results. As a real estate agent, referrals can come from both […]
Close More Listings with Open-Ended Questions
When you have a conversation with a potential listing client, what does that dialogue look like? For many real estate agents, it might be a frustrating back-and-forth of your asking questions and the lead simply nodding their head or barely giving any feedback. Why is this so frustrating? A conversation like this can be annoying […]
What is IDX Home Search and How to Add it to Your WordPress Website
Adding IDX Home Search To Your WordPress Website When buyers and sellers end up on a real estate website, what do you think is their expectation? In addition to For the majority of users, they are looking to search for homes for sale. Adding IDX to your real estate website provides exactly that. What is […]
5 Cold Calling Tips for Real Estate Agents
Cold calling is not every real estate agent’s favorite to-do. And that’s okay! But done with diligence, a plan and smart prospecting, cold calling can still be a productive part of your lead generation strategy. Even though cold calling shouldn’t be a huge part of your marketing calls, you should still keep in mind some tips to […]
Do You Know the Fair Housing Act Protected Classes?
Fair Housing Month may not be until April, but it’s never too early to brush up as a real estate agent on the Fair Housing protected classes, nationally and for your state. Why is this important? As you know as a real estate agent, the information you divulge and the actions that you take cannot […]
Build Your Real Estate Agent Listing Portfolio By Working With Home Builders
If you live in some of the country’s hottest real estate markets, then you may notice that single-family home builds have continued at a steady pace since the beginning of the year. According to the National Association of Home Builders, the annual rate of single-family housing starts was 770,000 in August 2016. Many real estate […]