A list of posts in our real estate Marketing category.

Real Estate Farming: Lead Generation and Marketing Strategy

Generating leads can be difficult without proper strategy. Real estate farming has proven to be one of the most effective lead generation and marketing strategies for real estate agents. But this strategy only works if it is done right. In this article, we’ll uncover the importance of real estate farming, including how it works and […]

Rita Akekelwa Aug 16th, 2022

Circle Prospecting: Scripts, Techniques & Tools To Get More Listings

Quick Links: Circle Prospecting Scripts Circle Prospecting Tools Tips & Techniques Conclusion Getting many listings can be challenging without proper technique. Real estate agents make countless calls, go door-to-door, and promote their services on social media. Yet, they still often fall short in getting enough listings per week. What if we told you there is […]

Rita Akekelwa Jul 29th, 2022

How to Use Real Estate Agent Business Cards to Market Yourself

Table of contents: Business Cards Requirements Quotes FAQs There is no shortage of real estate lead generation ideas to market your business.  One effective and versatile method is the use of real estate business cards. In fact, there are several ideas for open houses you can implement in your marketing strategy to use your business […]

Rita Akekelwa Apr 20th, 2021

How to throw a Real Estate Housewarming Party [Ideas – Invitations – Decorations & more]

Generating real estate seller leads is the life-blood of any real estate business. Agents have traditionally generated leads through various ways, like using real estate SEO to target home buyers online. But another proven real estate lead generation strategy is to have housewarming parties. Activities and/or apartment warming parties can draw sellers right to you […]

Rita Akekelwa Dec 22nd, 2020

Facebook for Real Estate Lead Generation: The Ultimate Toolkit Guide

Using Facebook for real estate lead generation can yield great results, when used correctly.  Although LinkedIn, Instagram, and, maybe, even Snap and Twitter are necessary for real estate agents to join, none of those social media sites are as effective at generating leads as the once and future king, Facebook. Derided as the site your […]

Rita Akekelwa Oct 1st, 2019

Best Practices for Giving Your Buyers The Best Closing Gifts

Once your buyers have closed on their house, the question is to gift or not to gift — and if so, what to give? Plenty of real estate agents feel that a closing gift is not necessary because their gift is providing their best and most professional service (after all, we don’t expect gifts from […]

Home Value Leads May 3rd, 2018

How to Use Squeeze Pages for Real Estate Leads

The phrase “squeeze page” doesn’t sound like it would be something that a real estate agent could use in his or her marketing toolkit. However, if you want more seller leads and to get real estate leads from email addresses, then it is an absolute must! What is a Squeeze Page? You’ve seen squeeze pages […]

Renae Virata Feb 22nd, 2018

Inspiration: 5 Best Real Estate Instagram Accounts for to Follow

Looking for some fresh new talent for your real estate Instagram feed? These five personalities will have you inspired and ready to work in no time. Snapshots from personal life collide with those from real estate careers to form five of the best Instagram accounts for real estate agents to follow. From coastal Maine to […]

Home Value Leads Feb 2nd, 2018

Applying the 80-20 Rule in Real Estate

Have you heard of the Pareto principle? You may know it better as the “80/20” rule. Simply put, the Pareto principle is a distribution philosophy named after Italian economist Vilfredo Pareto who famously noted at the turn of the 20th century that 80 percent of the land in Italy was owned by 20 percent of […]

Renae Virata Jan 4th, 2018

Unique Real Estate Guest Blogger Ideas

Content is still king (or queen!), according to many marketers. What does that mean? Basically, content on any medium that you touch with your business online is great for SEO, attracts a fresh and interested audience, encourages engagement with your brand, increases traffic and adds value to what you already offer clients. Need we say […]

Renae Virata Nov 24th, 2017